Search for content, post, videos

Chef Joe Friday Uncovers Canada’s Guilty Pleasure Wine Pairing

 

Ever wondered what intriguing tips one should consider when dabbling in the idea of wine pairings? Whether it’s a wedding reception, tasting event, intimate dinner date, or a birthday celebration with friends, pairing the right snack or meal with your favourite glass can be genuinely rewarding.

 

If you’re open-minded and willing to explore beyond the rules, there’s growing chatter around greasy foods being a tasty contender—not just cheese. Celebrity Chef Joe Friday, founder of Friday Burger Company and culinary virtuoso, brings a vibrant insight into exploring an indulgent wine pairing journey. Get ready for a dining experience that shakes off the formalities! Chef Friday highlights five cherished greasy pairings so Canadians can celebrate their cravings rather than conceal them. Enlightening readers about his food-first philosophy, he shares: “When you flop on the couch with a bag of chips and a glass of wine, you’re not alone!”

 

He also reveals the favourite guilty pleasures of top chefs like Massimo Capra, Bob Blumer, Mark McEwan, Nick Liu (DaiLo), and Michael Hunter (Antler). Just one flexible rule from Chef Friday: don’t overthink wine pairings. His own greasy treats are paired with Greasy Fingers, offered in both red and white and crafted to balance out the richness, making pairing simple and enjoyable.

 

Joe’s nachos and Greasy Fingers wine

 

Here’s Chef Friday’s curated selection of greasy delights to enjoy alongside wine:

 

1.    Chips and their Savoury Crunch

A clear fan-favourite, whether it’s dill pickle, ketchup, or all dressed, chips hold top-tier status for wine pairings. Chef Massimo Capra shares this view. After a bustling day at the restaurant, he opts for a loaded platter of nachos with a glass of white wine.

Also, Chef Friday’s “nacho recipe” isn’t your average snack. He pairs it with Greasy Fingers white, a lively Sauvignon Blanc that, he says, harmonizes with the brininess of the chips flawlessly.

2.    Pizza Bite Fusion

Second on the list is a crave-worthy combination: grilled cheese meets pizza. Add pepperoni and marinara to the grilled cheese, pair with red wine, and you’ve got a bite for the whole family—and a sip reserved for the grown-ups.

3.    Fries – Poutine Optional

Matching up with Chef Mark McEwan’s indulgence, golden fries immersed in green goddess and ranch, served with white wine, is a simple pleasure. Chef Friday’s advice for restaurant-style fries? Double-fry with a fine toss of cornstarch and seasoning in between for a crisp finish. You can also skip the prep and grab a box of his legendary crinkle-cut fries at Friday Burgers.

4.    Fried Chicken

Always a go-to, fried chicken pairs excellently with chilled wine. Chef Bob Blumer’s choice is Korean fried chicken with a cold white in hand. Whether it’s your favourite takeout or  mom’s spicy Southern-style fried chicken, Joe suggests a chilled glass of Greasy Fingers white to balance the heat and amplify the crunch.

5.    Burgers

Although fifth in line, burgers remain first in Chef Friday’s heart. The “King of Burgers” chef insists the secret lies in a solid foundation: premium beef, quality cheese, standout sauce, and fresh local buns. As for the wine, Greasy Fingers red is a bold match for the meaty richness. “When I saw the burger on the bottle, I knew this wine was made for me, so I got my liquor license to sell it with my burgers,” Chef Friday says. Want a chef’s take at home? Chef Michael Hunter substitutes the beef for venison to give this comfort food a refined mouthfeel.

For Chef Friday and fellow culinary icons, wine matching isn’t just about precision, it’s about gastronomic joy. Now, let the bottle and the bite do the speaking.

 

Senior Writer- tosin@weddingplannermag.ca
Photos provided by: Evangeline PR